Advertisement anylises of TV, Pos Kota and Radio


 1. TV
This Advertisement are using the video and supporting the video because it is a TV advertisement. The audio and the video are matching because it touches the watchers heart.
This advertisement is touching the heart of the watchers to apply an insurance.
This advertisement is eligible for general because it can be understood by general and contains the moral value which can be apply to our life.
This Thai life Insurance advertisement has a big budget due to a long duration, properties and beauty effect of sounds but it worth it because the message which they want to tell is being understood by the watchers.
This advertisement reflect the life Insurance personality and image because of the story line.
The line "There are no perfect fathers but a father always love you perfectly. Remember to care for those who cares for you" from the end of the advertisement really build the campaigns.
The story is appropriate with the life Insurance personality because the scene when the father died is tells us to care with the people who cares from us with applying the life insurance before it's too late.


2. Pos kota


That newspaper advertisement is about selling a land. That advertisement is still not perfect yet because it is not clear whether it has the building on it or not and that advertisement does not tell about the condition of the land or building. However, even though the readers can understand the meaning of that advertisement very well but this kind of advertisement is not interesting because it does not directly catch to the readers eyes, moreover that advertisement is not colorful and too small.


3. Radio


This radio advertisement is really get the attention from the listeners because of the beginning is make the listeners want to hear it more. This corn nuts advertisement can be understood by the listeners because it uses the common familiar language and short sentences. This radio advertisement stimulate the imagination of the listeners because of the great effect of sounds and the story line which make the listeners imagine their selves eating that delicious corn nuts. That advertisement also stress the main selling point with repeat the line "Bust a nut, bust a nut". The sounds and music which being played by the advertisement does really effect the listeners because it's not only make the listeners want to hear it again and again but also sing that jingle and that is a brilliant way for selling the brand. This corn nuts advertisement is made for general especially for the teenagers who like to eat snack because this snack is flexible to be eaten anywhere and anytime for everyone. 


Name        : Vidyani Ratna Pertiwi
Class         : 1SA01
NPM         : 19613143

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